This is Lesson Four in a series of six posts that preview just some of the content we’ll be working on in the Put the Mojo in Your Message training starting February 14th (this is a new group at a new day and time). You can read the earlier posts here: http://soundbiteshaman.com/category/impact-and-income. Every single business [...]
This is Lesson Three in a series of six posts that preview just some of the content we’ll be working on in the Put the Mojo in Your Message training starting February 8th. You can read the previous posts here: http://soundbiteshaman.com/category/impact-and-income In our previous lesson, we talked about getting someone’s attention using the “hey you” [...]
This is Lesson Two in a series of six posts that preview just some of the content we’ll be working on in the Put the Mojo in Your Message training starting February 8th. You can read the first post here: http://soundbiteshaman.com/category/impact-and-income There’s no way around it. If you don’t know who you’re here to serve, [...]
This is Lesson One in a series of six posts that preview just some of the content we’ll be working on in the Put the Mojo in Your Message training starting February 8th. You know how it is. It’s Monday morning and you’re staring at the wall thinking: Well, what should I be doing today? [...]
This is part five of a six-part series called “Before You Do Anything“. This 5+ minute video reviews the four high-level questions you want to ask before you revamp your web site. These questions help you get clear how to bridge what you want to offer and what your audience is looking for. These kinds [...]
For the last few months, I’ve been working intensively with spiritually-oriented business owners on releasing the unconscious patterns and block that keep them from making and keeping more money. What I found was that nearly every one of the business owners I spoke to and worked with admitted that one of the biggest ways their [...]
I thought rather than write a how-to article, I’d give you an inside peek into the results of the survey I ran this week, along with some behind-the-scenes observations of how I made sense of the results and what I did with the information. I absolutely love doing surveys to get my fingers on the [...]
Last post, I wrote about what makes me crazy about most marketing training. This time, I want to talk about the problem with “the other camp,” what social media oriented folk say about sharing what you do. Generally, I resonate much more with this camp. With the idea that you should get out there, passionately [...]
Last post, I mentioned how it makes me crazy when you start any kind of marketing training and boom, before anything else, you’re being asked who your audience is and what they want. What makes me crazy about that is that it just assumes that you know what you’re here to offer and what you [...]
You don’t. You can offer a needed service to a hungry audience without knowing the deeper meaning, the bigger themes, the potent ideas behind what you are offering. You can market it, and promote it with good, clean, straightforward copy that lays out the need and the benefit, make your sales, and have your business. [...]